Digital Marketing Specialist , Social Media Manager
Role description
Transsion Manufacturing PLC Job Vacancies – Digital Marketing Specialist & Social Media Manager
Company: Transsion Manufacturing PLC
Location: Addis Ababa, Ethiopia
Employment Type: Full Time
About Transsion Manufacturing PLC
Transsion Holdings is a global mobile technology company headquartered in Shenzhen, China, specializing in the development, manufacturing, sales, and servicing of mobile communication products. The company owns popular brands including TECNO, itel, Infinix, Carlcare, and Oraimo.
Transsion established its manufacturing operations in Ethiopia in 2011 and has grown into one of the leading mobile phone manufacturers serving the African market.
The company is currently seeking talented and creative professionals to join its team for the following positions:
1. Digital Marketing Specialist
Job Summary
TECNO Ethiopia is looking for a creative and results-driven Digital Marketing Specialist to manage and improve digital marketing activities. The position focuses on increasing brand visibility, supporting product launches, engaging customers, managing digital campaigns, and analyzing marketing performance.
Key Responsibilities
Plan and execute digital marketing campaigns.
Manage online content and digital platforms.
Support influencer marketing and paid advertising activities.
Analyze campaign performance and prepare reports.
Monitor market trends and competitor activities.
Develop engaging content to support brand and business objectives.
Required Qualifications & Skills
Education
Bachelor’s degree in Marketing, Digital Marketing, Communications, Business Administration, Media, Information Technology, or related fields.
Digital marketing or social media certifications are an advantage.
Technical Skills
Strong understanding of digital marketing strategies and campaign management.
Experience with platforms such as Facebook, Instagram, TikTok, Telegram, YouTube, and LinkedIn.
Proficiency in Canva and CapCut.
Ability to use AI tools for content creation, research, and campaign planning.
Knowledge of Meta Ads Manager, TikTok Ads, Google Ads, and analytics tools.
Strong Microsoft Office skills.
Ability to prepare reports, presentations, and competitor analysis.
Communication & Creative Skills