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Regional Marketing Manager

MSI Reproductive Choices Ethiopia
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Role description

About MSI About the Role About You This means that we will only accept applications from candidates who are unequivocally pro-choice. To perform this role, you’ll need the following skills:
  • Strong brand stewardship capability, with experience balancing global standards and local adaptation
  • Strong strategic marketing planning skills grounded in market analysis and segmentation
  • Ability to translate data and insights into clear, actionable marketing plans
  • Strong campaign planning and integrated marketing capability (across digital and offline channels)
  • Strong stakeholder management and influencing skills across multi-country environments
  • Strong project management and prioritisation skills in complex regional settings
  • Ability to coach, mentor and build capability within country marketing teams
  • Strong understanding of social marketing principles and behaviour change communication
  • Confident communicator – able to operate at country leadership and global levels
  • Strong understanding of marketing performance metrics and continuous improvement
To perform this role, you’ll need the following experience:
  • Significant experience (typically 6–8+ years) in brand or marketing management
  • Significant experience working within Africa markets is essential, including on-the-ground experience and strong understanding of local consumer behaviour, channel dynamics, and operational realities.
  • Experience managing or overseeing agencies and integrated campaigns
  • Experience leading and influencing in-country marketing teams across multiple markets, including driving accountability for performance and delivery
  • Experience working in healthcare, social marketing, FMCG, or regulated service environments
  • Experience operating in culturally diverse and resource-variable contexts
Formal education/qualification
  • A degree in marketing, communications, business, public health or a related field is desirable, or equivalent professional experience.
Location: Full-time: Contract type: 1-2 year Fixed Term Contract. Salary Salary band: BG 9 Closing date: 16th June. For internal employees applying from an MSI country programme, the role will be positioned within the existing salary structure of the country. Local terms and conditions of the country will apply.