Senior Corporate Communications Expert
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Role description
About Ethiopian IT Park
The Ethiopian IT Park is a strategic national asset positioned at the center of Ethiopia’s digital transformation agenda. It plays a critical role in advancing the country’s innovation ecosystem, attracting investment, and enabling the growth of the digital and outsourcing sectors. Guided by its strategic direction, the IT Park is transitioning from a primarily real estate–driven model into a diversified, service-oriented, and innovation-led technology hub. This includes expanding into digital infrastructure, advanced technology services, talent development, and ecosystem-building initiatives. The Park is designed to support private sector growth, create employment opportunities, and strengthen Ethiopia’s position in the global digital economy.
Role Overview
The Senior Marketing, Communications & Partnerships Expert will support the IT Park in strengthening its visibility, brand positioning, and attractiveness across local and international markets.
The role is designed as a high-level technical support function that works closely with the existing marketing and partnership teams to enhance communication, build a strong brand presence, and strategically leverage partnerships. The position will also serve as a key public relations (PR) focal point, ensuring consistent and professional external communication.
Specific duties and responsibilities
Strategic Communication
Develop and execute comprehensive corporate communication strategies and annual communication plans.
Document communication strategies and tools to ensure continuity beyond the assignment
Ensure consistent organizational messaging aligned with institutional goals and national digital transformation initiatives.
Advice senior management on communication strategies and public relations matters.
Collaborate with Senior Business development and Marketing Expert design and implementation of digital marketing initiatives, including content development (creating high standard text , video and Pictures) and online visibility campaigns
Develop communication guidelines, branding materials, and marketing tools for long-term use
Conduct Market research to understand trends in branding and Conduct customer satisfaction survey and report to top management
Media and Public Relations
Serve as a PR focal point, to build and maintain strong relationships with local and international media outlets.
Prepare and distribute press releases, media briefs, speeches, and official statements.
Organize press conferences, interviews, and media engagements.
Monitor media coverage and manage public perception of the organization.
Ensure consistency and quality in all external communication and promotional outputs
Digital Communication and Branding
Manage and update corporate website and digital communication platforms content, news articles, announcements and digital publications.
Develop high-quality communication content for internal and external audiences.
Design and coordinate multimedia contents such as graphics, infographics, videos, animations, podcasts and photo stories.
Maintain a content calendar to ensure consistent and timely online communication.
Ensure consistency of organizational branding across all communication materials.
Optimize digital content for audience engagement, visibility, and brand consistency.
Monitor social media trends, analytics, and audience insights to improve communication performance.
Coordinate communication across platforms (digital, media, events, publications) and create high quality contents(articles, video, brochures and newsletters)
Manage branding of IT Park services, infrastructure, and success stories
Work closely with the existing marketing team to strengthen systems, tools, and approaches
Collaborate with business development teams to design marketing materials for investor attraction
Crisis Communication
Develop crisis communication protocols and response strategies.
Provide timely and accurate communication during emergencies or reputational challenges.
Desired Skills & Experience
MA/BA in Public Relations , Journalism and Communications, Business Administration, Marketing or related fields
10+years of experience in branding, communications, or PR
Strong experience in digital marketing and international positioning
Experience managing partnerships and stakeholder engagement
Experience in ICT, innovation ecosystems, or development programs is an advantage
Expertise in digital marketing tools and social media platforms
Expertise in graphics design , video editing , animation and related digital content creation tools and techniques.
Other Requirements
Strong communication, storytelling, and presentation skills
Creative and strategic thinking ability
Strong coordination and stakeholder engagement skills
Results-oriented with focus on visibility and positioning
Ability to manage multiple priorities
Willingness to travel when required
Important Clause
The role is structured to build internal capacity and systems; all knowledge, tools, and networks developed must be transferred to the IT Park team to ensure continuity after the assignment ends
Skills (mandatory):
Communication, • Development-oriented, • Strong coordination and networking skills
Apply Now!
The Ethiopian IT Park is a strategic national asset positioned at the center of Ethiopia’s digital transformation agenda. It plays a critical role in advancing the country’s innovation ecosystem, attracting investment, and enabling the growth of the digital and outsourcing sectors. Guided by its strategic direction, the IT Park is transitioning from a primarily real estate–driven model into a diversified, service-oriented, and innovation-led technology hub. This includes expanding into digital infrastructure, advanced technology services, talent development, and ecosystem-building initiatives. The Park is designed to support private sector growth, create employment opportunities, and strengthen Ethiopia’s position in the global digital economy.
Role Overview
The Senior Marketing, Communications & Partnerships Expert will support the IT Park in strengthening its visibility, brand positioning, and attractiveness across local and international markets.
The role is designed as a high-level technical support function that works closely with the existing marketing and partnership teams to enhance communication, build a strong brand presence, and strategically leverage partnerships. The position will also serve as a key public relations (PR) focal point, ensuring consistent and professional external communication.
Specific duties and responsibilities
Strategic Communication
Develop and execute comprehensive corporate communication strategies and annual communication plans.
Document communication strategies and tools to ensure continuity beyond the assignment
Ensure consistent organizational messaging aligned with institutional goals and national digital transformation initiatives.
Advice senior management on communication strategies and public relations matters.
Collaborate with Senior Business development and Marketing Expert design and implementation of digital marketing initiatives, including content development (creating high standard text , video and Pictures) and online visibility campaigns
Develop communication guidelines, branding materials, and marketing tools for long-term use
Conduct Market research to understand trends in branding and Conduct customer satisfaction survey and report to top management
Media and Public Relations
Serve as a PR focal point, to build and maintain strong relationships with local and international media outlets.
Prepare and distribute press releases, media briefs, speeches, and official statements.
Organize press conferences, interviews, and media engagements.
Monitor media coverage and manage public perception of the organization.
Ensure consistency and quality in all external communication and promotional outputs
Digital Communication and Branding
Manage and update corporate website and digital communication platforms content, news articles, announcements and digital publications.
Develop high-quality communication content for internal and external audiences.
Design and coordinate multimedia contents such as graphics, infographics, videos, animations, podcasts and photo stories.
Maintain a content calendar to ensure consistent and timely online communication.
Ensure consistency of organizational branding across all communication materials.
Optimize digital content for audience engagement, visibility, and brand consistency.
Monitor social media trends, analytics, and audience insights to improve communication performance.
Coordinate communication across platforms (digital, media, events, publications) and create high quality contents(articles, video, brochures and newsletters)
Manage branding of IT Park services, infrastructure, and success stories
Work closely with the existing marketing team to strengthen systems, tools, and approaches
Collaborate with business development teams to design marketing materials for investor attraction
Crisis Communication
Develop crisis communication protocols and response strategies.
Provide timely and accurate communication during emergencies or reputational challenges.
Desired Skills & Experience
MA/BA in Public Relations , Journalism and Communications, Business Administration, Marketing or related fields
10+years of experience in branding, communications, or PR
Strong experience in digital marketing and international positioning
Experience managing partnerships and stakeholder engagement
Experience in ICT, innovation ecosystems, or development programs is an advantage
Expertise in digital marketing tools and social media platforms
Expertise in graphics design , video editing , animation and related digital content creation tools and techniques.
Other Requirements
Strong communication, storytelling, and presentation skills
Creative and strategic thinking ability
Strong coordination and stakeholder engagement skills
Results-oriented with focus on visibility and positioning
Ability to manage multiple priorities
Willingness to travel when required
Important Clause
The role is structured to build internal capacity and systems; all knowledge, tools, and networks developed must be transferred to the IT Park team to ensure continuity after the assignment ends
Skills (mandatory):
Communication, • Development-oriented, • Strong coordination and networking skills
Apply Now!