Mullege PLC Addis Ababa Jobs

Audience Growth: Monthly follower growth and engagement rate across social platforms
Content Delivery: Adherence to content calendar (posts published vs. planned)
Reach &amp; Engagement: Reach, impressions, and engagement per post/campaign
Traffic &amp; Conversion: Click-through rate, website/menu clicks, and online orders generated via digital channels
Paid Campaign Efficiency: Cost per click (CPC), cost per acquisition (CPA), and return on ad spend (ROAS)
Customer Engagement: Response time/rate to comments and messages, review ratings, and volume
Promotion Impact: Redemption rate of digital promo codes and foot traffic/sales uplift during promoted periods
Online Visibility: Google Business Profile views, searches, and direction requests

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